BOSELLI PRESENTS B L• U by E.BOSELLI 1898, THE NEW COLLECTION S/S 2021
Performance, passion and tradition, together with the values of eco-friendly textile production, were the protagonists of the new BOSELLI stand concept at the 17th edition of MarediModa, the most important exhibition platform that reveals a preview of the collections of fabrics and accessories for the beachwear, underwear and athletic sectors.
A bright heart and a hashtag #bosellilovesyou has been the leading way, accompanying the visitors of the BOSELLI stand in a total immersion inside the new collection proposed by the Company. A multisensory experience evoked by the new collection B L• U by E.BOSELLI 1898, a selection of fabrics with high technical content, refinement of yarns also 100% recycled and weaves that enhance the designs with unexpected and exciting reliefs, thanks to the special processing CLOQUE’ TECH, which are fabrics with a high-tech soul and purely fashionable aesthetics, for a wide range of applications from swimwear to off-water with impalpable and three-dimensional effects. Weaves recovered from the historical archives of over 120 years, yarns adapted by the twisting Boselli department, dyeing and finishing made in the Olgiate Comasco plant, for a range of articles with a 100% Boselli core, available in 3 versions: B., soft, fluffy, light fabrics; L., Skillful mix of yarns and weaves for a series of two-tone “tailor” fabrics, U., a selection of “technical seasonless” shuttle fabrics with a strong technical content and high elastic modulus, snappy and not transparent.